Thursday, January 30, 2014

"London Calling: The Globalization of the NFL"

A name change might possibly be due with talks of the NFL expanding to London.  After all the NFL is an acronym for the "National Football League" which if the expansion did happen would more accurately be called the IFL (International Football League). 

Many ask the question but why in the holy hell would we ever want to expand a sport that's so incredibly unique to our amazing country... Thee U S of A?

The answer is simple: The NFL is a business, a multi-billion dollar generator one in fact.
The amount of money to be made from expanding to London was estimated to boost the NFL's annual revenue to 25 billion dollars.  Why London? It's one of the biggest cities around the world and on top of that they speak really great English.  Another thing that I might add is that there are already existing NFL owners who own other teams and businesses in Europe. 

A major problem with having a team in London mainly is logistics.  The time commitment that is needed for an NFL team to be successful would become an issue.  There would also be a major barrier between the targeted potential fans.  There is an inherited set of fan culture with football in America.  Of course through time fans in London would develop their own football culture and fan bases.  Many of these little problems exist with the London expansion plan that deter a lot of people in the NFL organization from agreeing to this ideal.

The expansion can negatively impact tradition, players, and die hard fans.  The NFL's dark side is rarely depicted in media.  It seems the saying is true when it says that "money make the world go round" and in the case of the NFL expansion, literally.

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